Fire Sale, I first heard this term in the movie Die Hard 4.0 starring Bruce Willis, Justin Long and many others, where a hacker, played by Timothy Olyphant, who was once the chief programmer of the Department of Defense of The United States of America launches a fire sale over the national infrastructure of America. Fire Sale originally means the sale of goods at extremely discounted prices indicating bankruptcy or in professional sports it means the trading of players, especially the veterans, to another team in exchange of younger players.